Over the last few years brands have found themselves in hot water for being performative when it comes to Pride. This has caused many to pull back on Pride celebrations—but not the NWSL. Together, we saw this as a reason to be louder during the month of June than ever before. Because when it comes to this league, Pride isn’t just something they celebrate for a mere 30 days. It’s part of who they are. It’s in their DNA.

We partnered with two of the most prominent voices from the league, Abby Wambach and Megan Rapinoe, because this year we wanted to spread the message farther than it has ever before.